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PreShow Experience

A full-screen app on your home screen with push notifications, badges and more.

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The first teaser for the all-new PreShow Experience 1.0 has arrived

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Grab the popcorn.

Dim the lights.

The first teaser for the all-new PreShow Experience 1.0 has arrived.

The teaser is a screen recording shown at 3× speed to provide a quick look at what the new PreShow can create.

PreShow Experience has been rebuilt from the ground up with one main goal: make it easier to create and enjoy a personalized theater experience while improving the advanced capabilities longtime users want.

This is more than a visual refresh. The new version introduces:

  • A guided setup process for new users

  • A redesigned interface

  • A simpler approach to building a PreShow

  • Improved management of local and online content

  • Smarter content matching based on the selected feature

  • Options to prepare and download content before movie night

  • Expanded automation capabilities

  • More control over trailers, bumpers, ratings, audio-format demonstrations, slideshows, music, and other presentation elements

The biggest addition is the new Infotainment module.

Infotainment creates a dynamic presentation based on the movie you are about to watch. It can combine animated movie trivia, cast challenges, obscured actors, movie scrambles, quotes, taglines, production facts, filmmaker connections, movie stills, multiple-choice questions, feature introductions, and other interactive content.

More than 20,000 new trivia entries have been developed to support it, covering movies, actors, directors, characters, franchises, and filmmaking history. The system is designed to feel like a curated show rather than a repeating slideshow.

Existing image-based trivia can still be used in the new Infotainment presentation.

The familiar building blocks of PreShow are still here, including trailers, countdowns, theater intros, courtesy messages, short films, rating cards, audio-format demonstrations, slideshows, loops, bumpers, and automations. They are now presented through a system intended to be easier to configure, maintain, and expand.

PreShow Experience 1.0 is coming soon.

Watch the teaser and let me know what you think. I'll be back in a few weeks with a narrated behind the scenes look at how I set up the PreShow.

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